If you’re planning an event, it’s important to set goals. Event goals give direction and help make planning decisions that contribute to the success of your event. Decisions and priority setting become easy when you evaluate every tactic against your goals for the event. It’s important to connect your planning task list with your goals….
When planning an in-person event, one of the most important decisions you’ll make is where to host it. There are many factors to consider when choosing a venue, from the size of the space and the event date to the cost. In this guide, we’ll go over the essential elements you need to consider when…
Planning a hybrid event requires more hard work and attention to detail as the organizers need to cater to different audiences’ sets. There are several aspects that event organizers need to keep a check to ensure the best output. If you also plan to host a hybrid event in the upcoming time, we have got…
Event management is a complex endeavor. Whether it’s industry conferences, fan conventions, or internal company events, those responsible have to plan everything – at times months in advance. One could have a notable line-up of breakout sessions, sponsors, and speakers and a registration page live on the website, but all of that sometimes may not…
Gone are the days when virtual events were regarded as futuristic thoughts. Today they have emerged as powerful tools to ensure engagement-driven, value-added experiences in the digital landscape. While virtual events have been around since 1993, the pandemic situation of 2020 has clearly shown that they are the way forward for festivals, conferences or any…
Email marketing is still one of the most effective ways of promoting something, like an event. However, emailing people about an event isn’t just about sending email. In fact, if your series of promotional emails haven’t been A/B tested – or at least thought through – to ensure working messages with subject lines that are…
Do you remember the last time you attended a conference or a convention? The pandemic situation has made our entire world virtual, from our daily meetings and office interactions to video calls with extended family members or friends, it is all online. With travel and living expenses slashed, virtual events offer the same experience as…
Whether you specialize in SAAS, eCommerce, or cloud-based service outsourcing, you may want to organize a virtual event or a conference down the line. Such an event also requires proper planning and promotion to gain the traction it deserves, which is where writing a press release comes into play. What kind of marketing tools and…
