The world of event management has been abuzz since the beginning of the coronavirus pandemic. Not that the event industry has ever seen a dull day, but these unprecedented times have ushered in the need for innovative solutions and ideas. And many have turned to podcasts seeking expertise and inspiration. Podcasts for event organizers? Don’t…
Event management is a complex endeavor. Whether it’s industry conferences, fan conventions, or internal company events, those responsible have to plan everything – at times months in advance. One could have a notable line-up of breakout sessions, sponsors, and speakers and a registration page live on the website, but all of that sometimes may not…
Gone are the days when virtual events were regarded as futuristic thoughts. Today they have emerged as powerful tools to ensure engagement-driven, value-added experiences in the digital landscape. While virtual events have been around since 1993, the pandemic situation of 2020 has clearly shown that they are the way forward for festivals, conferences or any…
Email marketing is still one of the most effective ways of promoting something, like an event. However, emailing people about an event isn’t just about sending email. In fact, if your series of promotional emails haven’t been A/B tested – or at least thought through – to ensure working messages with subject lines that are…
Do you remember the last time you attended a conference or a convention? The pandemic situation has made our entire world virtual, from our daily meetings and office interactions to video calls with extended family members or friends, it is all online. With travel and living expenses slashed, virtual events offer the same experience as…
So, you organized an event for the company, and now is the time to analyze the engagement and performance of your event. A few important questions the leadership team might toss at you could be: Did it meet the event performance expectations? What were the KPIs and were they achieved? What was the ROI? How…
When you’ve put all the hard work into creating a fantastic event, the last thing you want is for it to be a flop. The last ingredient in a successful event is promotion – and how you market your event matters. Instagram offers huge potential for marketing it to a wide audience and through one…
Whether you specialize in SAAS, eCommerce, or cloud-based service outsourcing, you may want to organize a virtual event or a conference down the line. Such an event also requires proper planning and promotion to gain the traction it deserves, which is where writing a press release comes into play. What kind of marketing tools and…
The Chicago Nerd Comedy Festival has been lighting up the theatre scene in Chicago since 2013. The organizers considered canceling their event in light of the pandemic, but they decided to test out our virtual platform to see how their festival might thrive in a new environment. They adapted their performance structure to both live…
What is Event Management Software? Event management software contains a wide range of software products that are used to manage professional and academic conferences, conventions, trade shows, music festivals and can even be used for smaller events. Using event management software can help organize and simplify the planning and execution of these events by eliminating…
Challenge The 2020 California Student Mental Wellness Conference was especially crucial this year given the state of learning environments in a time of social distancing and the on-going fight for social justice. Not only were they expecting to keep providing important conversations and solutions for student mental health professionals by bringing together educators, school administrators…
Whole Human Summit is doing the amazing work of creating more equitable conditions for marginalized people in health care and research. Over the course of 2 months, they’re hosting 10 virtual sessions on topics of equity and access to inclusion and belonging all centered around health care and research. The goal of these sessions is…
